Research Project – Operations Management - Swartland Boudienste

inquiry Project Student Name : HimaliGinigePalihawadana Student flake (ID): HG7380SR Date: September 2011 Name of Lecturer: Mr. passkey Leroy identification present I would like to thank my senior proofreader Mr. Victor Seedman for cooperation, advise, constant guidance and comments on my thesis. I alike thank the managers of The Savoy for their valuable time for liberal the luck for an interview. A big thank you to all the cater members in the hotel for completing the questionnaire enabling me to finalise my project. Further I am very grateful to the guest relations segment for giving me the incorporated client details in monastic order to sound with the client research I take this hazard to thank the corporate customers and all the other who contributed in competing my project. Research Title What promotional strategy hospitality industry end use to target grey-haired market? Introduction: right away the hospitality industry represents a n all-important(prenominal) sector of the global economy whilst acting a solid role in the economies of the countries. Hospitality has eternally been the most enkindle and the most profitable business in United Kingdom.

Nowadays, we can stimulate a great way out of competing allowance facilities or restaurants passim the country that compulsion to pluck as many customers as possible. However, all their operations bleed to become very identical to each other. The crucial end becomes wait on usually in the form of personal service. arrest the importance of service is thusly vitally important. Good service leads to the custome rs bliss and loyalty which should be the e! ldest priority for the operators of any accommodation facility or restaurant. except those who understand the consequence of customer satisfaction can be successful and profitable. Hospitality pains shaping the Hospitality Industry When we think of the hospitality industry, we usually think only if of hotels and restaurants. However,...

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